Current and recently delivered Projects

Destination & Real Estate Development, Business Development, Market Entry, Recovery and Turnaround,
Congress and Key Note Speaker
  • 2000 and ongoing – Regular congress speaker on Destination Development, Customer Experience enhancement along the visitor journey, Life Cycle Management and Restructuring (among others), References by UNWTO, recent assigments: Oct. 2016 Ulsan, Korea; April 2016 Andorra, May 2016 Bolzano, Italy, EMTS Crans Montana, January 2017, CEIBS, Zurich and Shanghai (2016 and ongoing), CBTS Scientific Congress, Italy, dec. 2017, IBET Innsbruck, Sept. 2018, TMC Bolzano, Italy, Jan. 2019, BUZZ China Summit, Guangzhou, Sept. 2020; Global Tourism Forum, April 2021; SCoT Webinar, Reitsukan University, Japan, Nov. 2021
  • 2011 – Development and implementation of an innovative and unique show case, entertainment and retail concept for life style related upscale consumer brands in a massive real estate development in a popular second tier city in China (incl. acquisition of brands),
  • 2011/2012 - Property development of international 5-Star Hotel in Guangzhou/China on behalf of international hotel management company (looking for adequate location and acquiring investment and hotel operator to sign management contract) on behalf of Chinese joint venture company.
  • 2011 - Tourism development strategy for a province in North America, contracted by State Government, with particular attention to integration of indigenous issues considering “first nations” heritage and job market development.
  • 2011 – Interim Pre-Opening Marketing Executive for Entertainment, Shopping and Hospitality complex in South East Asian capital (Thailand), Pre-Opening Campaign Management, Bangkok
  • 2012 – Tourism Destination Development for Emirat in the Gulf Area (UAE). Coordination and initial implementation of tourism development masterplan (feasibility, infrastructure, organisational structure, strategy, educational requirements, product- and service portfolio, market segmentation, customer experience) in an area in Gulf Region including restructuring the relevant TA and Destination Marketing Body.
  • 2013/2014 - Tourism Destination Development - National Restructuring Project Myanmar. As a member of Board of Expert Advisors to the Minister, development of policies, masterplanning, strategy options, market segmentation, conceptional drafts of educational infrastructure (hospitality and tourism management school), organisational infrastructur framework (national and regional development and marketing authorities, accountablities, funding, Interfaces).
  • 2013/2014 - Interim post-merger conflict solving and streamlining Managing Director Upscale Tourism Service Operations (Luxury River Cruise Vessels and excursions) in South East Asia, overseeing critical post-merger phase, new investment and launch of new product, new market entry development (Vietnam, Myanmar).
  • 2014/2015 – Market entry facilitation for German machinery producer and upscale interior accessories in SEA (Indonesia, Myanmar, Hongkong, Singapore, Vietnam), setting up wholesaler distribution and after sales services
  • 2013 - 2015 - Turnaround and restructuring private hotel group in Germany on behalf of new investors from Russia, facilitation of exit strategy. 
  • 2015 - 2018 - Post Merger Integration and strategic repositioning of a Swiss national icon mountain and ski resort operation company, new source markets, new product, new visitor experience and 360° digitalization initiative (e-commerce, pricing, AR/VR, CRM etc.)
  • 2017/2018 – Coordinator and Advisor for masterplanning and development of a „smart city“ mountain resort (Jebel Jais Development), joint-venture with development company.
  • 2016 – 2022 - Started out in a Lead Consultancy role and emerged in a full time Execution mandate in „resort development“ for the Chinese mountain resort and ski areas Wanlong (Hebei Province) and Yanqjing (Beijing Province, sites of the alpine skiing competitions Olympic Winter Games Beijing 2022), for Post-Olympic Strategy to develop all-year-resort infrastructure and offerings. Real Estate, organizational and business development from greenfield to viable visitor experience, commissioning and asset management.
  • 2017/2018/2019 – Internationalization of established X Sport event (Europe to China, SEA and Middle East)


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